Talking About Disparities: The Effect of Frame Choices on Support for Race-Based Policies

This research examines the effects of disparities-explicit and disparities-neutral frames on support for policies that seek to redress differential outcomes. In short, the question posed by this research is, “Does talking about disparities actually get advocates what they want?” The scope of this Message Brief is to provide advocates and experts interested in garnering support for policies that would prevent or remediate disparities with a communications roadmap of how best to get there.